AI Insights · Timothy · December 2021
Top 5 Social Apps in Oman Q4 2021 Performance
A review of the performance of the top 5 social apps in Oman during Q4 2021, highlighting key trends in downloads, revenue, and active users.
During the fourth quarter of 2021, the top 5 social apps in Oman saw varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how TikTok, Instagram, Facebook, Likee - Short Video Community, and Who's Calling Me - Caller ID performed during this period.
TikTok from TikTok Pte. Ltd. saw fluctuating weekly revenue, peaking at approximately $40.2K in mid-December before ending the quarter at around $26.1K. Downloads showed a general decline, starting at 26.4K in late September and dropping to 14.1K by the end of December. However, weekly active users displayed a consistent upward trend, increasing from 1.14M to 1.16M over the quarter.
Instagram had relatively stable weekly revenue, fluctuating between $2 and $141. Downloads were also stable, hovering around 15.6K at the beginning and ending the quarter at 13.1K, with a notable spike to 20.6K in the week of December 20. Active users remained relatively consistent, peaking at over 1.21M in early October and settling at 1.18M by the end of December.
Facebook experienced a steady weekly revenue stream, with a significant peak of $2.1K in early November and ending the quarter at $1.3K. Downloads showed minor fluctuations, starting at 11.8K and ending at 7.9K, with a peak of 12K in mid-October. Active users saw a slight decline from 531.5K to 494.1K throughout the quarter.
Likee - Short Video Community had a varied revenue stream, peaking at $6.6K in mid-December. Downloads remained relatively steady, starting at 9.6K and ending the quarter at 5.6K. Active users saw minor fluctuations, maintaining around 200K throughout the period.
Who's Calling Me - Caller ID maintained a consistent weekly revenue, ranging between $69 and $128. Downloads started at 7.7K and decreased to 2.9K by the end of the quarter. Active users saw a slight decline from 117.8K to 105.4K.
Overall, these insights from Sensor Tower highlight the varied performance of the top social apps in Oman during Q4 2021. For more detailed analytics and insights, visit Sensor Tower.
